Bridge the gap between sales and marketing.
Connect campaign data with closed deals.
Supercharge your marketing with the power of Analytics in Odoo.
Start Free TrialCreate a website property and add our javascript snippet to your website
Add attribution fields to Odoo and add hidden fields to your conversion forms
View source, medium, and campaign data inside Odoo
Build custom sales reports for Odoo with insightful dashboards and measure the KPI's that matters to your company.
Track all of your marketing efforts based on KPI's defined by you. Supercharge your sales with custom analyst reports.
Define your own parameters for attribution and take control of your Analytics. Get instant source, medium, campaign, and keyword data directly into Odoo when a visitor converts so your sales team has the data they need to close deals and refine and optimize their marketing strategy.
Odoo, an acronym for On Demand Open Object, is also known as Open ERP and was founded by Fabien Pinckaers in 2005. Odoo is a large collection of business-related applications and modules. All of these basic modules are collectively called Enterprise Resource Planning software. Odoo ERP has more than 14,000 third party Apps/Plugins available in its app store. In 2014, OpenERP moved beyond the boundaries of traditional ERP players and the company was renamed Odoo, a name without restrictions, to allow the company to grow in whichever direction.
Odoo is an ERP system and a cloud-based website builder that lets you create sites and manage online operations. The open source model of Odoo has allowed thousands of developers and business experts to build hundreds of apps in just a few years. It is a complex tool that can replace many different solutions. Odoo apps are perfectly integrated to each other, allowing you to fully automate your business processes.
With strong technical foundations, Odoo's framework is unique. It provides top notch usability that scales across all apps. The significant advantage of Odoo is its intuitive interface. The builder comes with a simple drag & drop editor that allows you to quickly manage your content. Usability improvements made on Odoo will automatically apply to all of our fully integrated apps. That way, Odoo evolves much faster than any other solution.
Google Analytics is a free Web analytics service that provides statistics and basic analytical tools for search engine optimization (SEO) and marketing purposes. Google Analytics tracks all of its data by a unique tracking code that you install on every page of your website. It is the most widely used web analytics service on the web. In addition, Google Analytics provides an SDK that allows gathering usage data from iOS and Android apps, known as Google Analytics for Mobile Apps.
With Google Analytics, you can track ROI for your online marketing. It gives you insights on how users find and use your website. Google Analytics helps you make decisions based on data. You can justify spending more on your advertising, discover where you should be advertising, and even determine what types of content you need to be putting out there.
You can tag & track any advertising, social, PR campaign or any kind of campaign on any platform/website. With Google Analytics, you can also sift & sort your visitors with dozens of dimensions and you can seamlessly integrate Google Products like your Ads account & Search Console. With the help of analytics you can grow and scale your company to new heights.
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